Tom Peters Coming to the Blog Business Summit

Peters graciously mentioned his trip to the Blog Summit already on his own site, and after reading his excellent book Re-imagine! I can see why he has embraced the blogosphere with such enthusiasm.

Although it was published in 2003–and blogging is not specifcally stressed, he spends much of the book hitting stodgy old business leaders over the heads with a dose of the impending reality that has now hit in a big way. Just a small dose of the (many) highly relevant tidbits include:

page 130: “Google is a bit like God”
So true, especially for bloggers. In many ways, it is the source of the power of blogging.

page 152: “simplicity - clarity - grace - beauty”
What are the three big business stories of 2004? Google, iPod, and blogging. These tools and services embody these key attributes. There were many MP3 players, search engines, and site authoring platforms in 2000. None of them were simple, clear, graceful, or beautiful. Kludginess has its costs.

page 153: “Addition is the exercise of fools, subtraction is the exercise of genius.”
Many blog engines could be described as content management engines with a lot of stuff “missing”.

Page 217: “deep dipping”
To assist radical change, this is the notion of promoting employees who “stick their necks out” to high levels of influence. I’d look to the blogger pool first.