To blog is to snowball

I’m always looking for better, simpler ways to explain blogging and recently found this defnition on Rhizome

To blog is, after all, to stage—through selective inclusion, exclusion, and recontextualization—a performance of individual identity, to imaginatively order an inchoate universe through the re-centering lens of subjectivity.

Wow. That’s the all-time most complicated blog description ever. A simpler metaphor is the Snowball from Doc Searls. I referred to Snowblogging earlier this week when I talked to a group of communicators. Speaking to diverse groups is a good way to remind yourself how nascent blogging is. This group had zero idea of what blogs could do for their business, but they do now after I suggested that they think of blogs as “topics, ideas, conversations, that grow like snowballs with each link.”

However, as Jason Fried just posted, “It’s not enough to have a blog. You have to write it too.”

Writing for a blog is a whole different matter. We covered it in the first BBS 05 and learned we need to cover it more.