Byron Rides the ClueTrain Around and Around NewComm Forum
Thanks to the wonders of iChat, Byron and I often share amusing anecdotes and links throughout our day. The last few days, he’s been at the NewComm Forum talking about blogs.
He was telling me today that he’s been approached several times at the forum and asked, “Byron, how do I submit my press releases to blogs?”
The answer? You can’t. That’s OldComm, not NewComm. If you want a blogger to write about something you’re working on, there are a number of ways you can proceed - but submitting a press release is not one of them.
For some more information on a good way to work with bloggers, check out the interview I did with Free Press Associate Publisher Suzanne Donahue earlier this year.
As Byron says, “the cluetrain has left the station.”
{ 2 comments… read them below or add one }
Funny that you mention Cluetrain and Google Chat. I use Google Chat to talk, nearly every day, with Christopher Locke.
I’m slightly helping him with a tiny bit of minutae regarding the dubious New Age movement.
Also, my colleagues call Google the “digital crack”. Ha. You can get hooked. I sometimes blog, chat, Skype, and scribble notes by hand, and read RSS feeds, all simultaneously.
too much Starbucks i suppose
There’s a reason they call it the Web, Vaspers. Just like with a spider, you can get stuck.
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