Apparently, Amazon.com has started a podcast, I haven’t had a chance to listen yet, but I think it’s wonderful that they’ve started to create content in this growing arena. This is part of the reason that I think Forrester is wrong when they say that podcasting isn’t a worthwhile investment of time and effort for companies. Just like with blogging, it will take a critical mass of geeky early adopters before podcasting will catch on and become mainstream. And as the technology to create podcasts becomes cheaper and easier to use, we’ll see it catching on in a huge way.
Via TinyScreenfuls
{ 2 comments… read them below or add one }
Josh Bancroft 04.14.06 at 5:18 pm
Thanks for the link!
Looks like the lineup of their first podcast is pretty top notch, celebrity-wise. Stuff that probably only a big company like Amazon could pull off. Should be interesting.
steven e streight aka vaspers the grate 04.14.06 at 8:12 pm
I like podcasting as a technology, because it’s total anarchy. It is basically unlicensed radio broadcasting, in a sense. It goes beyond “pirate radio” into “free-form internet radio”.
WFMU in East Orange, NJ is one of the pioneers of free-form radio. Now this same concept, in a different packaging has become podcasting.
I’m not aware of any laws governing podcast content, though there may be some.
I also like podcasting technology, due to my decreasing ability to compute. My geek neck forces me to spend far less time on the computer. But I can lie down and listen to a podcast.