The girls over at Best. Lesbian-ish. Day. Ever. have a great post up about the American Idol-style writing competition being hosted at Gather.com. Folks submit the first chapter of their manuscripts and the audience votes. Then the next round, the surviving writers submit their second chapters. And so on, and so forth.
The winner gets a publishing contract from Touchstone/Simon & Schuster and a $5,000 prize from Gather.com.
I’m impressed with the way that these publishers are learning to leverage the blogosphere and social networks. This is exactly the way to build grassroots interest in an author before her book is even published.
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