Spitting at the Eclipse Women’s Group Tonight
I’m doing a presentation about business blogging for the Eclipse Women’s Group in Seattle tonight.
I’ll be talking a lot about the concept of “spitting” which was introduced to me by Robert Scoble during the cool chat that we all had together in Chris Pirillo’s basement a few weeks ago.
Spitting basically means that people now have control over the direction of little pieces of information. Images, articles, blog posts, podcasts, videos and many other forms of content can now all be easily isolated and transmitted to others via social networks, instant messaging programs, text messages, and Twitter in addition to blogs.
That reminds me of something that Anil Dash said in his talk about the future of the Web this time last year at our Essentials of Business Blogging seminar in Los Angeles. He mentioned that people would be given greater control over not only the kind of content they created, but the direction that content created by others would take.
Facebook’s share feature and the way that Google Reader’s users can create “link blogs” are both examples of spitting. Digg is another.











{ 3 comments… read them below or add one }
Does anyone else find this metaphor disgusting? Spitting.
I’m not using it. I understand how it could be apt, but there’s a negative connotation. I don’t buy into this one. Any better metaphors out there?
I understand where you’re going with that, but I like the metaphor anyway. It goes nicely with ‘viral.’
something that’s not “spat” is text as a piece of writing, web-wise at least. Photos, videos, sounds all have their buckets and dedicated sites, while writers sites are often horrific. Does anyone know what I’m talking about? A Flickr for stories/articles seperated from all the other “words” on the net - tagged, stored, edited, grouped and shared. Stories as stories in the simplest txt package, but stronger, secure and more web2.0.
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