Using Good Metrics to Measure Your Business Blog Goals

The gals over at Blog Squad have an interesting post about some of the biggest mistakes you can make in business blogging. One of them is not using proper metrics to measure how well your blog is meeting its goals.

Of late, we’ve become big fans of StatCounter. In our experience, it has been head and shoulders over all the other metrics programs we’ve tried in terms of accuracy and real time reporting.

The results are even downloadable.