by Jason Preston on August 3, 2007
For some easy Friday afternoon light reading (and listening), I’ve got another jewel from what I’ve decided to dub “The BBS Vault,” mostly because I like poking fun at Disney and their apparent inability to release more than two DVDs at a time.
What you’re looking at below is Scoble talking about videoblogging, and why he likes video as a medium on the net. Pirillo posted recently about not abandoning older formats (specifically mp3s), and I wholeheartedly agree with him - we’re talking about three different consumption methods when we mention text, audio, and video.
Regardless, there are distinct advantages to spicing it up with video. Hit play after the jump to see Robert explain in video:
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by Teresa Valdez Klein on August 1, 2007
From Edison’s Desk Ratings:
Transparency: 7/10
Meets Stated Goals: 10/10
Reflects Company Culture: 10/10
Overall Good Example: 9/10
I had an interview the other day with Todd Alhart of General Electric’s global
research group. Todd is one of the masterminds behind “From Edison’s Desk”,
a blog that GE uses for three purposes:
- To raise awareness about the depth and breadth of the research
currently being undertaken by GE scientists.
- To showcase GE’s research and innovation to science and engineering
enthusiasts.
- To increase awareness among GE scientists across its four R+D
facilities worldwide in Niskayuna, NY; Bangalore, India; Shanghai, China;
and Munich Germany about what others are doing.
GE launched the blog in January of 2006 as part of what Alhart describes as
a “communications research project.”
One thing that sets From Edison’s Desk apart from many other business blogs
is the pace. We advise most of our clients to post at least once a day, but
GE’s blog only gets a new post only once a week.
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