How to compare statistics with competitors

by Jason Preston on February 22, 2008

Everybody knows that Alexa, although flawed, is how you compare traffic between your sites and other sites. Sure, your numbers probably aren’t accurate, but it’s a graph you can point at.

Well, now that Allen Stern at CenterNetworks is showing us that Alexa stopped updating their numbers on the 15th, and seem to be giving up on tracking statistics anymore, where do you go?

My current favorite tool is Compete.com.

It works pretty much the same way. You put in several domains (up to three without logging in) and it’ll go munching and then serve you some results.

Just for fun, I put in my blog, Jason-Preston.com, Teresa’s blog, Teresacentric.com, and this blog. Here’s the results page, complete with disclaimer: they don’t have much data, so they did some informed guesswork to fill out the chart.

compete chart

As you can see, I’m being soundly crushed ;)

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