Mike Grehan over at the Clickz network claims that the “super-booster link,” by which I assume he means a link from a high-profile, respected blog, is worth more than hundreds of unimportant links.
He’s certainly somewhat right. Getting linked from a site with a high PageRank will do a lot more for your own PR and authority than getting a bunch of links from a couple of splogs. That is as it should be.
This goes in line with what I wrote last week about writing good SEO blog posts: writing good content is the same as writing content for SEO. Why is it the same? Because good content will generate links from real bloggers, which will give your site more authority in Google’s eyes.
I would caution, however, about the difference between a real ’super-booster’ link and something that shoots up the list on Digg.
A big hit on Digg is far more transitory than good relationships with other bloggers. Don’t get fooled by big traffic spikes, it’s retention that you’re really after.
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