TSA, Technology, and Public Relations

by Jason Preston on March 10, 2008

If you’ve been paying attention to travel, tech, and the blogosphere (or just Engadget), you’ve undoubtedly noted that the TSA recently caused Michael Nygard to miss his flight because they couldn’t figure out what the hell his MacBook Air was.

It’s a funny story.

I’m also willing to bet it’s an isolated one. MacBook Airs are probably zipping through security lines in airports all over the world. But it only takes one story like this to generate all kinds of negative buzz.

What not everyone knows is that the TSA does in fact have a blog: Evolution of Security. Their last post was March 4th.

Step up to the plate, guys. This is a perfect opportunity to respond and engage. You may even make a few friends if you do it right.

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