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	<title>Blog Business Summit</title>
	<link>http://blogbusinesssummit.com</link>
	<description>Publish and Prosper</description>
	<lastBuildDate>Tue, 01 Jul 2008 23:49:06 +0000</lastBuildDate>
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		<title>Are you in the publishing business?</title>
		<description><![CDATA[For ages and ages &#8220;publishing&#8221; has meant going to a whole lot of expense to get something distributed to a large number of people. 
If you look at things on a large enough scale, it goes like this:
First, if you wanted to share information with someone, you had to see them and talk to them. [...]]]></description>
		<link>http://blogbusinesssummit.com/2008/07/are-you-in-the-publishing-business.htm</link>
			</item>
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		<title>How do you integrate existing blogs with internal social media tools?</title>
		<description><![CDATA[It&#8217;s a really good idea for large companies to take advantage of social media technologies to remove some of the management overhead that just comes naturally with directing a large group the old fashioned way. 
One of the most well known tools is a blog. Giving employees a blog they can use internally (or externally) [...]]]></description>
		<link>http://blogbusinesssummit.com/2008/06/how-do-you-integrate-existing-blogs-with-internal-social-media-tools.htm</link>
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		<title>How Google treats duplicate content from scrapers</title>
		<description><![CDATA[I know I&#8217;ve said it before, but if you&#8217;re running your web site and you&#8217;re not paying attention to the Official Google Webmaster Central Blog, you&#8217;re ignoring a very good resource. 
Just yesterday, Sven Naumann (who is on the search quality team) wrote a post dealing with concerns webmasters have about scraper sites that pull [...]]]></description>
		<link>http://blogbusinesssummit.com/2008/06/how-google-treats-duplicate-content-from-scrapers.htm</link>
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		<title>Blogging and conversation systems need more integration</title>
		<description><![CDATA[Fred Wilson is absolutely right about web discussions: Information can be sucked out, but it needs to be pumped back in as well. 
If I write a great blog post, and it gets sucked in to Facebook as a note, and the conversation happens there, inside Facebook - it doesn&#8217;t automatically get attached to my [...]]]></description>
		<link>http://blogbusinesssummit.com/2008/06/blogging-and-conversation-systems-need-more-integration.htm</link>
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		<title>Forrester conducts some blog reader analysis</title>
		<description><![CDATA[Over on the interactive marketing blog, you can find background information on the blog reader survey that Forrester gathered about four of their blogs: Web Strategist, the Interactive Marketing blog, Groundswell, and Being Peter Kim. 
I thought some of the most interesting results are shown on slides 11 and 14. They tell you 1) how [...]]]></description>
		<link>http://blogbusinesssummit.com/2008/05/forrester-conducts-some-blog-reader-analysis.htm</link>
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		<title>Talking About Blogging at Rainier Club Tuesday Night</title>
		<description><![CDATA[I&#8217;ve been asked to talk about blogging and how it relates to business at the Rainier Club in Seattle on May 12, if you&#8217;re a member and plan on attending. Let me know what questions you have ahead of time and I&#8217;ll tailor my presentation. Steve [at] blogbusinesssumit [dot] com
]]></description>
		<link>http://blogbusinesssummit.com/2008/05/talking-about-blogging-at-rainier-club-tuesday-night.htm</link>
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		<title>A New Way to Measure Blog Influence: Search Term Alignment</title>
		<description><![CDATA[Hey PR people! Want to get bloggers to write about you or your products? Please, please, for all concerned &#8212; tear up your Technorati Top 100 list and start over. For most companies, 99 percent of overtures made to the &#8220;A&#8221; list bloggers will at best be ignored, and at worst could result in negative [...]]]></description>
		<link>http://blogbusinesssummit.com/2008/05/a-new-way-to-measure-blog-influence-search-term-alignment.htm</link>
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		<title>Cory Doctorow&#8217;s experiment in DRM-free business</title>
		<description><![CDATA[It&#8217;s abundantly clear by now that the internet is a double-edged sword for business ventures: On on the one hand, the rapid dissemination of information and content can lead to mass market exposure with the lowest cost-benefit ratio in the history of mankind. 
On the other hand, this very same process can often take a [...]]]></description>
		<link>http://blogbusinesssummit.com/2008/05/cory-doctorows-experiment-in-drm-free-business.htm</link>
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		<title>Andy Beal Interview: More Detail About Blog Monitoring with Trackur</title>
		<description><![CDATA[I had a chance to interview Web marketing guru Andy Beal recently about Trackur, his new blog/press monitoring service. Since we had recently unveiled our own sentiment tracking system, I was intrigued by what appears to be a complimentary offering. 
I tried to get Andy to reveal a little of what goes on behind the [...]]]></description>
		<link>http://blogbusinesssummit.com/2008/04/andy-beal-interview-more-detail-about-blog-monitoring-with-trackur.htm</link>
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		<title>Miller Beer Blog Terrorizes Rivals: Another Reason Your Company is Insane if They Aren&#8217;t Blogging</title>
		<description><![CDATA[I wrote a post a year ago about how the fear of blogging had been replaced by the fear of not blogging. Boy, was I wrong about this being the case on a national level. A few months later I discovered that (at least for businesses in and around Chicago&#8230;) most of the dozens of [...]]]></description>
		<link>http://blogbusinesssummit.com/2008/04/miller-beer-blog-terrorizes-rivals-another-reason-your-company-is-insane-if-they-arent-blogging.htm</link>
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